AML
AML
designer & strategist
 
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Research

Discovering the context behind the identified problem through stakeholder perspectives, landscape audits, and responsive prototyping + user testing

Stakeholder interviews
User reseARch
Comparative analyses
Content audits
Prototyping
Usability testing

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Strategy

Developing holistic, sustainable transformation plans that will integrate with your existing systems and capitalize on untapped opportunity

concept development
Editorial Planning
multimedia Strategy
Content Strategy
User experience design

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Technology

Pinpointing the most successful concepts, aligning them with strategic goals, and building them out into custom-made materials and experiences

Branding & messaging
web design
Photography
video production
motion graphics
printed materials

 
 
 
 
 

What I do

A Multidisciplinary Plan of Attack

How I approach large problems and forge a path forward:

  • Discover and articulate meaning

  • Organize input into streamlined formats

  • Identify opportunities for innovation and improvement

  • Build, test, and embed each new component

  • Optimize the system to continue to find value over time

 
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